The Local Guide Privacy Policy
Effective Date: 1 August 2024
Introduction
Welcome to www.thelocalguide.co.za (the "Website"). The Local Guide ("we," "us," "our") is committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR).
Contact Information
- Business Name: The Local Guide
- Address: Montana Gardens, Pretoria, 0182
- Email: info@thelocalguide.co.za
1. Information We Collect
We may collect and process the following data about you:
- Personal Identification Information: Name, email address, phone number, and address.
- Business Information: Business name, type of business, and listing details.
- Payment Information: Payment details such as credit card information (processed through secure payment gateways).
- Technical Data: IP address, browser type, and operating system.
- Device Data: Device UUID
- Location Data: Geographical Coordinates
- Usage Data: Information about how you use our Website and app, including interaction data, and preferences.
2. How We Use Your Information
We use the collected information for the following purposes:
- To Provide Services: To process and manage your listings and deliver our services.
- Communication: To contact you regarding your listings, provide customer support, and send updates and promotional materials.
- Payment Processing: To process payments securely.
- Improvement of Services: To analyze data to improve our Website, app, and services.
- Legal Compliance: To comply with legal obligations and protect our rights.
3. Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Consent: Where you have given consent for processing your data.
- Contractual Necessity: To perform our contract with you.
- Legal Obligations: To comply with legal obligations.
- Legitimate Interests: For our legitimate business interests, such as improving our services.
4. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements.
5. Data Sharing and Disclosure
We do not sell, trade, or otherwise transfer your personal data to outside parties except in the following circumstances:
- Service Providers: We may share data with trusted third-party service providers to help us operate our Website and app, conduct our business, and provide our services.
- Legal Requirements: We may disclose your data if required by law or in response to valid requests by public authorities.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal data may be transferred.
6. Your Rights
Under the GDPR, you have the following rights:
- Access: You have the right to request access to your personal data.
- Rectification: You have the right to request correction of inaccurate data.
- Erasure: You have the right to request the deletion of your data.
- Restriction: You have the right to request restriction of processing your data.
- Data Portability: You have the right to request the transfer of your data to another party.
- Object: You have the right to object to the processing of your data.
To exercise these rights, please contact us at info@thelocalguide.co.za.
7. Data Security
We implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk of processing your personal data. However, no method of transmission over the internet or method of electronic storage is 100% secure.
8. International Transfers
Your personal data may be transferred to and processed in countries outside of the European Economic Area (EEA). We ensure appropriate safeguards are in place to protect your data in such cases.
9. Cookies and Tracking Technologies
Our Website uses cookies and similar tracking technologies to enhance your browsing experience, analyze usage, and provide personalized content. You can manage your cookie preferences through your browser settings.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically.
11. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
- Email: info@thelocalguide.co.za
- Address: Montana Gardens, Pretoria, 0182
Thank you for trusting The Local Guide with your personal information.